2. Keyword research
Another goal of article writing is to make your article
search engine friendly. This means including searchable
keywords that search engines will spider. Therefore
researching appropriate keywords before weaving them into
your article is crucial.
Use the keyword suggestion tool at
http://www.digitalpoint.com/tools/suggestion/ to find
words or phrases are searched on most often. It will
display the top results for both overture and wordtracker.
The numbers differ because overtures data is based on more
searches whereas wordtracker differentiates between single
and plural forms of the word or phrase.
Include your researched keywords into your article being
careful not to repeat them so often that it won't read
smoothly. You want to your article to appeal to your
3. Article length - begin with just writing out
article without worrying too much about the length. It's
more important to let all your ideas flow out of your mind
first. If you think it's getting too long split it up into
two or more articles. It's often easier to write a short
article of 500 words than one of 1000 words.
Most article publishers prefer articles between 500 to 800
words and will not accept articles any longer than that.
Others prefer longer articles over 800 words so check with
the publisher before you submit your article for
You can easily check how long your article is by placing
in MS Word. Then go to "tools" - "word count" to get a
out of the length.
Part 2 of this article will provide the outline on:
"How to Write an Effective Article"
Top 7 Benefits of Marketing Your Articles
How to Write an Effective Article
Herman Drost is a Certified Internet Webmaster (CIW)
and owner of iSiteBuild.com
Web Site Design, Web
Hosting, Web Site Promotion
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