web design web hosting internet marketing articles banner











rss for maryland web design
What is RSS?


















In-Depth Articles on Website Design, Web Hosting
and Internet Marketing

© Herman Drost

You may use these free articles to help you design, host and market your
website. You are granted a limited license to use (display or print) these articles,
provided the articles are not modified and are used in whole including the signature
file at the bottom of each article.

10 Top Reasons to Create a Blog for Your Business
 If you have been putting off creating a blog for your
business, START NOW as you may be leaving money
on the table.

3 Highly Effective Ways to Submit an Article
Writing an article for publication is one of
the most effective ways to get a steady stream of visitors
to your web site as well as boosting link popularity and
increasing your search engine presence.

Duplicate Web Content - 7 Top Reasons to Write Unique Content
Content has always been king on the Internet because search
engine spiders readily spider the text on your web pages.
However If you begin duplicating web content from other
sources, you may jeopardize your site's rankings due to
triggering the duplicate content filters employed by the
search engines.

Effective Article Writing - Do the Research First!
(Part 1)

If you are going to spend your precious time writing
articles to gain traffic to your web site they must appeal
to both the search engines and your potential readers.

Effective Article Writing - How to Write an Effective Article
(Part 2)

If you consistently write an article every week or 2 weeks
and submit it for publication you will soon generate a
steady stream of traffic to your web site for years to

7 Top Benefits of Marketing Your Articles
One of the most often asked questions from web site owners
is how to generate traffic to your web site. There are
hundreds of marketing methods but one of the most effective
methods is to write and distribute articles.

Successful Business Goal Setting for 2015
Your goal setting for 2015 can truly be successful if you
establish a clear purpose for fulfilling them, being passionate
about them, persevering until they are accomplished and taking
action daily.

PHP Include File - How to Use PHP Include to Easily
Maintain Your Web Site

Maintaining or updating a large site is not easy if you
want to make changes to the header, navigation or footer

Incoming Links - 12 Powerful Link Building Strategies
If you generate incoming links on a consistent basis you
stand a good chance of getting top search engine rankings.

How to Create an RSS Feed for Your Web Site
Even though RSS feeds is a relatively new way of marketing,
once you set it up it takes very little time to maintain
and provides another great way to increase the number of
visitors to your web site.

Boost Your Web Site Presence With RSS
It's getting increasingly difficult to reach your targeted
audience these days by simply using email. Even if you have
a large ezine list there's no guarantee your message will
be read. Find out why RSS is a great alternative.

Viral Marketing Strategies
Viral marketing strategies will help boost your
web presence, by rapidly increasing web traffic, gaining
more links and building your reputation as an expert in
your field.

How to Add a Search Engine to Your Site
When visitors arrive at your web site you want them to find
the information quickly otherwise they will lose patience
and move on.

How to Build an Ecommerce Web Site Using The PayPal Shopping Cart
Building an ecommerce web site doesn't have to
be complicated task. By following the steps outlined above,
you can quickly and easily set up your site and start
selling your products.

Create a Google Sitemap for Your Web Site
Google Site Maps is a simple and fast way for your site to
be constantly indexed and updated by Google.

This article will discuss the benefits of implementing this
new technology, who should use it, how it works and how to
create a Google Site Map for your web site.

The Importance of HTML / XHTML Validation - Part 2 
If you get into the habit of always validating your web
pages, your web site will be faster loading, more
search engine friendly, accessible to more devices and
therefore appeal to a larger number of visitors.

7 Benefits of HTML Validation - Part 1
Are you wondering why your site is slow loading, appears incorrectly in the
main browsers and does not rank well for the major search engines?

7 Ways of Building Customers' Trust With Your Web Site
When I purchase something from a web site I first check who
is behind this site. If there is no contact information or
anything about the owner of the site or his/her company I
move on.

Mastering Google AdWords
Mastering Google AdWords will enable you to drive traffic to your web site
and start making sales immediately.

How to Quickly Gain Traffic to Your New Web Site
The problem with a new site is that it often takes a long
time before it is indexed by the search engines. This means
you are missing out on getting traffic and making sales.
Here are some ways to generate immediate traffic to your
web site..

7 Ways to Increase Web Site Visitors and Boost Sales
Have you spent a lot of money on advertising with the
expectation that you would get many sales from the 1000s
of web site visitors that read your ad?

Why You Need a SEO Maintenance Plan
A search engine optimization maintenance service plan will
ensure that your site will continue to increase in its
rankings, attract more visitors and make more sales.

How to Prepare a SEO Proposal
You can easily get confused by all the SEO experts or SEO
companies that offer SEO services. It's hard to know who to
trust or what should be included in a SEO proposal. I will
endeavor to clarify some of these points for you in this
article, so that you can make the best choice when looking
for SEO services.

How to Write Effective Web Copy
Writing effective web copy is the key to converting visitors
into buyers. Getting 1000s of visitors to your web site doesn't
guarantee sales. Reading your web copy should pre-sell your
product with the words you use. Once you achieve this, your
web site will become very profitable.

How to Build a Basic CSS Layout
Designing without tables by using CSS layouts is fast
becoming the new standard on the Web.  In this article
I will endeavor to create a basic 2 column CSS layout
which you can use for future design projects.

How To Improve Your Web Site Design With CSS
Cascading Style Sheets (CSS) allows you to create fast
loading pages, increase your search engine rankings, and
modify your whole site with one style sheet. So why don’t
more people use them?

How to Create a Custom 404 Error Message to
Increase Your Web Site Traffic

Creating a custom 404 error page on your site will prevent you
from losing visitors and increase your web site traffic.

14 Ways to Add Content to Your Web Site  
When I surf the Net, I often see web sites filled with
beautiful graphics that strive to capture my attention.
Well, they do so for an instant, however I click away when
I don't immediately find relevant content. The content you
add to your web site needs to attract both visitors and
search engines.

How to Build a Database Driven Web Site
If you ever want to create a state directory, article
directory or a dating site you need to know about
creating database driven web sites. This may seem like a
daunting task at first, if you have never done it, however
I was in the same boat as you. It is not as difficult as you think.

8 Ways To Earn a Passive Income Online
Wouldn't you like to take a vacation whenever you want, or
have your wife stop working so she can look after the kids
and still keep up the payment of your bills? Well, if you
wish to achieve this, you need to build a passive residual

How to Write Effective Sales Copy for the Web
When surfing the web, you often find websites with large or
flashing graphics to grab your attention. While this may
"wow" you initially, it does not pull the visitor through the
site to get the order and make a sale. This should be the
ultimate purpose of your site if you are trying to sell something.

How to Set Up a Successful Google AdWords Campaign
If you are looking for a fast way to market your products
or business, then Google AdWords is a great solution. You
can set up an AdWords campaign within a few minutes and be
making good money within days.

Internet Marketing

How Do Small Businesses Lose Money
and 5 Ways You Can Prevent It.

Having more than one product, promotion method, client,
employee or income stream you insure yourself against
business failure, boost future income and can lead a
happier, less stressful life.

Building Your Reputation Online
10 effective ways to build a reputation online that creates
trust between you and your customers providing you with
repeat business.

How to Create and Market Your E-mail Signature
One of the most effective ways to passively promote your
business is to create an email signature file. People don't
often put much thought into this powerful passive marketing
tool and therefore lose out on an opportunity to gain new

My Top 12 Web Site Marketing Strategies
If you don't create a successful strategy for marketing your web
site, you can't build a profitable online business. It's
therefore imperative to drive thousands of visitors to your web
site, then convert them to paying customers.

Monetize Your Web Site with Google AdSense
Why would you want to earn a few cents or dollars per click
from displaying Google AdSense ads on your web site? Can
you really make good money from this source of revenue?

How to Find Your Perfect Niche Market
Most newcomers who wish to do business on the Internet often market to
everyone they can find with the expectation that everyone will do business
with them. This is the same as throwing mud against the wall and hoping
some of it will stick. They have not yet found their niche market.

How to Create and Send HTML Email
Until recently text-based email was the most popular way to communicate, however with the advent of html email you can now create and send beautiful graphics, create clickable links and use interactive forms. 

How to Create and Send an HTML Email Form Using PHP
An HTML email form is often used in email marketing to generate a greater response from potential customers. However their is not much information on how to actually create an interactive html email form or template to achieve this.

How to Organize Your Email Without Losing It (Part 1)
Do you often get bogged down with too much email to handle, chewing up your valuable time online? With email being one of the most popular forms of online marketing you can be sure you are going to receive much more email in the future, wanted and unwanted.

How to Organize Your Email Without Losing It (Part 2)
Stop Spam Mail
Discover the techniques and tools to remove spam mail
before it gets to you. You will gain more time and be able
to concentrate more effectively on your business.

How to Increase Link Popularity and Improve Search Engine Ranking
If you want to improve search engine ranking of your web site,
you need to find a large number of high quality links from other web sites.

Increase Web Site Traffic by Writing Your Own Ezine Article (Part 1)
If you want to increase web site traffic without spending a
dime, then write your own ezine article. It's one of the most
effective web site promotion strategies you could use.

Increase Web Site Traffic by Writing Your Own Ezine Article (Part 2)
Part 2 will cover the formula and format you can use to write
your own article as well as provide valuable resources where to publish your articles for maximum exposure.

8 steps to creating a simple business plan for 2012
Your business plan is like a road map to long-term success.
Have you ever been in a situation where you didn't have a map
to find your destination and got lost wasting precious time and
money? Well, the same can happen to your business if you
don't plan out your business strategies.

Improve Search Engine Ranking with Correct Keyword Density
If you are serious about improving search engine rankings, you need to check the keyword density of your web site. In order to do this you must integrate proper keyword phrases within your meta tags and web copy.

How to use an automatic responder for effective prospect follow-up
When a prospect shows an interest in your product, if you don't deliver what he wants immediately and follow up on him, you lose sales.

7 Essential Steps to Web Site Promotion
Web Site promotion should be the major part of your web site
marketing plan. It's not enough just to design a beautiful web
site and put in on the Net.

How to Create a Web Site Marketing Plan  
Creating a web site without developing a web site marketing plan
is the same as planning for failure. A web site marketing plan
is essential not only just to survive but to continue to thrive
and expand your business.

How to Improve Search Engine Rankings
Improving search engine rankings that result in sales 
means the continuous monitoring and refinement of your web
site. Since 85% of your sites traffic comes from the search engines, it is well worth the investment.

17 Highly Effective Strategies to Increase Search Engine Rankings
Search engines are still one of the most effective ways to drive traffic to your web site. Make your site as attractive as possible to the search engines, so your rankings will improve.

How to Use Meta Tags for Search Engine Optimization
Statistics  show that only one of every four Web Sites Meta tags. However using these tags can give your site an advantage over other sites that do not. 

How to Use Keywords to Optimize Your Site for Search Engines - Part 1
You may be 1 of 4 web site owners that has not optimized your site with keywords for ranking in the search engines. You say you have inserted keywords in your site, but are they targeted keywords? 

How to Use Keywords to Optimize Your Site for Search Engines - Part 2
Placing keywords strategically throughout your web pages will greatly improve your rankings in the search engines. Many sites, however, leave them out altogether so your Site won't get ranked at all.

How to Begin to Make Money Online
Choose a business in which you will have sustained interest, so you can whether any little bumps in the road. Then build a theme-based web site. 

How to Successfully Market With Safelists 
Opt-in email safelists are one of the best Internet marketing  strategies for getting your product or service immediately in front of many thousands of people. In this article, I will show you how you can successfully work with them. 

How to Target Your Customers and Put Them in a Buying Mood
Have you spent a lot of money on advertising with the expectation that you would get many sales from the 1000s of people that visited your site or read your ad?

How to Market Your e-Business on a Shoe String Budget
Here are some of the most effective ways to promote your online business without spending a fortune and gaining great results.

How to Make Use of Autoresponders
Have you been following up on your contacts by hand and found it very time consuming? Do you want to increase your chances to make more sales, keep more of your customers? An autoresponder should be part of your marketing arsenal.

7 Proactive Strategies For You To Use When Sales Are Down
Have you been unable to focus on marketing your business, since the terrorist attacks? Have sales been down for the past few weeks. What can you do? 
Well, you can't just sit on your behind and just hope that things will magically change and money will come rolling in.

How to Market Your Web Business Locally
Since you may spend most of your time on the Net with your
business, you may overlook the significance of finding highly
targeted customers locally. Why should you bother?

Search Engine Directory Submissions
Getting Listed in Yahoo, Looksmart, ODP, JoeAnt and GoGuides

Part 3

Discussion on the free submission and paid submission methods for each search engine directory.

How to Get Your Web Site Listed in the Major Search Directories
Part 2
Getting listed in the search engine directories is more difficult than the major search engines. Preparation and patience is needed.

How to Get Your Web Site Listed in the Major Search Engines
Part 1
Getting your web site listed in the major search engines is an absolute necessity. Why? Because 85% of all people on the Internet use them when searching for information. When they type the keyword or keyword phrase in a major search engine, up pops your web site, or at least you hope so.

20 Reasons to Put Your Business on the WWW

Subscribe to the 
Marketing Tips Newsletter 

(read sample)
Please enter your e-mail address below to receive original in-depth Marketing Articles every 2 weeks.

NEW Ebook

20 ways to Make $100 per day online
Click here for more information

Attract 1000s of visitors to your website with Highly Effective Article Marketing Strategies

article marketing strategies ebook

101 Highly Effective Strategies to Promote Your Website


Web Site Design

PHP Include File - How to Use PHP Include to Easily
Maintain Your Web Site

Maintaining or updating a large site is not easy if you
want to make changes to the header, navigation or footer

How to Redirect a Web Page or Web Site Using
a 301 Redirect

How can you safely redirect web site traffic from your old
pages to the new pages without losing your rankings?
You can do this by using a " 301 redirect "

7 Essential Web Site Maintenance Strategies
Maintenance of your web site is an absolute necessity if
you want to keep it from becoming stagnant and losing

How to Design a Search Engine Friendly Web Site
Many web site designers don't design their sites for the
search engines. This is a huge mistake because they miss
out on attracting lots of free traffic.

Mini Site or Content-based Web Site?
Are you in a dilemma whether to create a mini site or a
content-based web site for your new product or service? The
purpose of creating a web site should be to attract visitors and
convert them to paying customers.

Spice Up Your Web Site With An Image Rotator
Normally I don't like moving objects when I arrive at a web site. It distracts visitors from getting to the content.
However, many web sites could enhance their visitor's experience by creating rotating images on their home page by using an image rotation script.

Navigation Benefits of a Frame Web Site
Frame web sites are generally frowned upon by most web site designers because they not supported by all browsers, take longer to load and are not search engine friendly. Why then would you want to create a frame web site or frame page?

Create a Simple, Effective PHP Form for Your Web Site
If you have been struggling to set up forms on your web site using cgi, then definitely read this article. Installing a simple PHP form is much easier and faster than installing a cgi form and doesn't need any programming experience.

How to Make Effective Use of Web Fonts
Writing for your web site is not the same as offline writing. The fonts used for print media are different than web fonts. This is because it's harder to read text on a computer screen and visitors tend to scan your web pages rather than read them word for word.

Improve Your Web Site Design with a Fancy Font
Have you ever tried to design your web site with a beautifully selected font, only to realize that most folks don't have it installed on their computer? 

How to Update Your Web Site Using Server Side Includes (SSI)
Manually changing each page on your web site would take hundreds of hours. So, what’s the answer?
Use Server Side Includes to update your entire web site. 

Web Site Redesign – from stagnation to rejuvenation
When surfing the Web these days, you often come across web sites that suffer from stagnation – they look old, obsolete or appear to have been designed by an amateur.

7 Effective Ways to Build Your Own Web Site
If you are a small business person who wants to reach millions quickly and easily, building a web site is a necessity. There are many ways to build a website but I'll just give you an overview of the most popular ones. 

How to Avoid the 12 Common Web Design Mistakes
Are people visiting your web site but not buying? This may be a sign and the time to do some redesign of your web site. Often you are so close to what you have created, that you can’t see obvious design mistakes.

How to Prepare Images for Your Web Site – Part 1
Images are an essential ingredient for Web Site design. You want visitors to have an aesthetically pleasing
experience. Properly preparing your imag
es is necessary to enhance the appearance of your web site.

How to Prepare Images for Your Web Site – Part 2
Image optimization is the art of making your images suitable for the Web. There is a large difference in preparing your graphics for print compared to the Web. 

How to Prepare Images for Your Web Site – Part 3
Studies show that a one-second improvement reduces click-aways up to 65%. Faster page views means more page views and a better user experience. This leads to higher user retention and therefore more revenue.  

How to Choose a Web Site Designer
It seems that everyone from the 15-year-old kid to their Grandmother is able to design a web site these days. Creating a web site is not as simple as typing a letter. If you want your site to look professional, it is imperative to find a designer that will be with you from the start to the finish of your web site.

How to Build a Web Site That Sells
Have you ever set off in the car to your destination, without a map, naively believing you will find it? Several frustrating hours later, you are either lost or stressed out. Your wife says, “I told you so – you should have brought the map!” This is the same situation when you create a web site without planning. 

How to Avoid Sloppy Web Site Copy  
If your web site visitor can’t find the information on your web site, within 10 seconds or less, you will lose them.

How to Calculate and Speed-Up the Download Time of Your Web Site
Have you ever experienced the frustration of waiting for a web site to download, then giving up and moving on to another? This is because most web users lose their attention after 10 seconds.

How to Layout Your Web Pages 
Searching for the right information on a web page can be a very frustrating experience. Have you ever encountered web pages that are so cluttered with information and graphics, that you leave, totally exasperated? 

How to Create an Effective Navigation Structure for Your Site  
Part 1
Searching for the right information on a web page can be a very frustrating experience. Have you ever encountered web pages that are so cluttered with information and graphics, that you leave, totally exasperated? 

How to Create an Effective Navigation Structure for Your Site  
Part 2
A fast and simple navigation structure is essential for a successful web site. Visitors must have a good experience at your site, if you want them to return. 

How to Test Your Web Site Usability
Checking your web site’s usability can generate more traffic to your site. It may take you a little extra time and patience, but you can be assured you are reaching and pleasing a wider audience. 

Web Hosting

Use Add-On Domains to Optimize Web Hosting Space
Is it possible to host two or more sites with two or more
domains on the same hosting account? You may want to
register and market another domain name but don't want to
pay for another hosting account. The best solution is to
create an add-on domain.

How to Install a CGI Script and Increase Web Site Interactivity
You may have delayed cgi script installation due the apparently complex
process. Well, I avoided it also for several years, however if you want to
increase your web site's interactivity it's a necessity to know how to do it.

How to Choose, Register or Transfer a Domain Name
You need to choose your domain name wisely, if you want to clearly identify and brand your online business for many years to come.

How to Choose a Hosting Company
Ok, you have your web site built and are now confused as to all the choices you have in order to find a home for your site. It is good to make a right choice the first time.

How Much Hosting Space Do You Need? 
Many web hosts try to sell you a large amount of web hosting space that then costs you a lot each month. However, you may not need this much space. Have you ever calculated just how much disc space (MB) your web site uses? Do you really need an expensive hosting solution for your web site?

How to Reduce Web Hosting Bandwidth Usage
Using too much bandwidth on your hosting plan will result in paying higher fees.
Learn how to cut your bandwidth usage and save money.

How to Transfer Your Web Site to Another Host
Without Losing It. 
You want to change web hosts because you have found a less expensive solution for your web site. 
You are not happy with the services your host is providing.
Here are the steps you need to take.

How to Analyze Your Web Site Traffic 
Web traffic analysis allows you to determine what marketing strategies are successful, then to change them accordingly, to boost your web traffic and sales.

iSiteBuild.com    (240) 334-3271


[ Site Design ] [ Hosting ] [ Promotion ] [ Articles ] [ Portfolio

Copyright © 2001-2006 iSiteBuild.com  All Rights Reserved